Strategic Plan

Goodwill’s Strategic Plan


In 2022, Goodwill Leadership began developing a strategic plan to define and give greater focus to our efforts for the next three years. We have updated our vision and values and will continue to use our mission statement of “Building Lives That Work.” 

We are excited to share with you our 2023-2025 strategic plan. The plan expands and leverages existing opportunities, while identifying, exploring, and developing new ones. This plan has been thoughtfully and carefully developed as a practical and useful guide to keep us on track and moving forward toward achieving our vision.

View the most up-to-date version of the plan here.

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